THE CHINESE MEDICINE HOSPITAL OF HONG KONG
The Chinese Medicine Hospital of Hong Kong (CMHHK) is a flagship Chinese medicine (CM) institution leading the development of CM in Hong Kong. Controlled by the Health Bureau and operated under a public-private partnership model, CMHHK was financed by the HKSAR Government, which selected Hong Kong Baptist University as the contractor through tendering procedures in 2021. HKBU incorporated the HKBU Chinese Medicine Hospital Company Limited as the operator to manage, operate and maintain the hospital.
Since commencing phased services in December 2025, CMHHK offers comprehensive CM care ranging from primary, secondary to tertiary services, and promotes advanced and specialised CM treatments. As a pioneer in integrated Chinese-western medicine (ICWM), CMHHK addresses diverse patient needs through inpatient, day-patient, outpatient and community-based services. With 65% of services government-subsidised and the remainder market-oriented, the hospital ensures accessible healthcare while meeting the diverse needs of the community.
With a strong commitment to education, training, innovation and research—including collaboration with local and overseas universities to advance evidence-based clinical studies and develop CM theories and clinical applications—CMHHK is now looking for the following talent to join our team.
Head of External Affairs (26073)
Key Responsibilities:
- Develop and implement a comprehensive external affairs strategy that encompasses public relations, government affairs, business development, marketing, and community engagement;
- Provide leadership and direction to the external affairs team, including marketing and communications professionals, fostering a collaborative and high-performance culture;
- Lead all outward-facing communication efforts, ensuring a consistent and positive brand message across all platforms, including digital media, publications, and press releases;
- Build and maintain strong relationships with key external stakeholders, including government bodies, industry partners, media, and community organizations;
- Develop and lead the hospital's fundraising strategy, securing major gifts, corporate sponsorships, and donations to support strategic initiatives and growth;
- Plan and execute high-impact events, such as medical symposiums and donor engagement functions, to enhance brand visibility and cultivate referral partnerships; and
- Perform other duties as assigned to support the hospital's strategic goals.
Requirements:
- Bachelor’s degree in Communications, Business, Public Affairs, or a related discipline;
- A minimum of 10 years of professional experience in the pharmaceutical or healthcare industry;
- Extensive experience in a senior marketing, business development, or corporate communications role, with proven leadership capabilities;
- Strong understanding of the Hong Kong healthcare and policy environment;
- Demonstrated success in developing and executing strategic communications and stakeholder engagement plans;
- Exceptional interpersonal and interdisciplinary communication skills; and
- Excellent command of both written and spoken English and Chinese is required.
Work location: The Chinese Medicine Hospital of Hong Kong in Tseung Kwan O.
Salary will be commensurate with qualifications and experience.
We offer attractive remuneration and fringe benefits. Interested parties please send your full resume with current salary and expected salary to recruitment@cmhhk.org.hk
Personal data provided in application will be treated as strictly confidential and only used for recruitment purpose.
Review of application is ongoing until the position is filled.

